Usability Geek
Usability Geek is a Usability & User Experience (UX) blog that provides practical and useful information. Our readership comes from various fields including those of Usability, User Experience, Human Computer Interaction (HCI) and Information Architecture (IA).
Updated: 23 hours 56 min ago
How To Create A Better User Experience For Wearables
While smartphones offer us advanced technology that fits in our pocket, the next step in the technological revolution is embedded in the tech we wear. In many ways, this step has been taken. In 2009,...
Categories: Web Standards
Qualitative Data: The Great Lost Metric For SaaS Companies [Sponsored]
Data doesn’t lie. That’s the general thinking in marketing and product development departments. That adage may be true, but it isn’t quite the whole truth. Data-driven...
Categories: Web Standards
UX Design Career Track [Sponsored]
If you want to break into a new creative field, there has never been a better time to become a UX designer. And Springboard can help you make your move. Springboard is an online school for learning...
Categories: Web Standards
The Fallacy Of Not Selling Features
“Sell benefits, not features”. This maxim has long been cemented as gospel. The logic runs that users are not all that interested in buying your product. What they are really interested...
Categories: Web Standards
Start Designing With Perfect Timing
Within the digital realm, faster is almost always synonymous with better. Whether its an internet browser boasting faster loading speeds or a new mobile app that offers a quicker way to order food,...
Categories: Web Standards
The Psychology Behind A Successful Live Chat
Having excellent customer service is a crucial part of trying to build and nurture lasting relationships with customers. Many companies focus on providing efficient communication channels in this...
Categories: Web Standards
These Are The Top 6 Most Common UX Mistakes – How Many Are You Making?
The user experience (UX) is all-important in the modern business sphere. The experience your target audience has from the moment they click on your website to (ideally) making a purchase creates...
Categories: Web Standards
Put Wix SEO to the Test for $25K: A Battle Between Wix SEO Lovers & Haters [Sponsored]
Think Wix websites don’t rank well on Google? Wix says they do and they’re willing to put their money where their mouth is. Wix is recruiting two agencies to battle for the highest...
Categories: Web Standards
UI Patterns For Navigation That Makes Good UX Sense
Mobile Apps are born from ideas, substantiated by a purpose. As entrepreneurs, designers, or developers, our job is to give our users and customers a wholesome experience – we should help them...
Categories: Web Standards
Mobile App User Personas: Do They Hold Up In Reality?
Mobile phones are at once intensely personal objects, representing our interconnectedness with others, and symbols of how far technology has entered into our natural daily lives, often replacing more...
Categories: Web Standards
Choosing The Right UI Design Deliverables
When I moved into an apartment of my own, my first purchase was a brand new, fully-stocked toolbox. After I got home and started to assemble some furniture, I opened my pristine toolbox, grabbed my...
Categories: Web Standards
How AI Can Improve The UX Of Websites and Landing Pages
Artificial Intelligence (AI) is no longer a vision for the future – it is already here and is having a significant impact on how businesses can improve their practices. One big way that AI is...
Categories: Web Standards
You Are Creating For A Human: Here Is Some Advice
You should know whom you are creating for. Your user is not an abstract substance. Think of a person. Explore your customer persona as you would like to explore the mind of your loved one. Discover...
Categories: Web Standards
The Research Is in: Data-Backed Marketing Trends of 2019
You have read them before – probably in December and January while you were half-full of holiday food and less-than-half-focused on marketing trends. Still, you plugged through, skimming...
Categories: Web Standards
Design Thinking: An Introduction
Design thinking is a problem-solving framework that is ideal for tackling ill-defined or unknown problems. This makes it very effective for addressing the multifaceted problems faced by today’s...
Categories: Web Standards
A/B Testing: Optimizing The UX
Which font do you like more: Font A, or Font B? While this is a straightforward question, a data-backed answer to it has saved many companies millions of dollars. So how can you go from being a UX...
Categories: Web Standards
UX Should Be A Priority For Marketers Too
The days when we used to consider user experience (UX) to be an area that only concerns designers are long gone. The role of creating a great, lasting experience is now vital for fulfilling business...
Categories: Web Standards
The Good, The Bad, And The Ad: How To Deal With Bad Mobile Ads
Mobile ads are part of many apps’ monetisation strategy. However, there are good mobile ads, and there are bad mobile ads. The last thing you want to see over your morning cup of coffee is this...
Categories: Web Standards
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